Shampoos
Clean beauty doesn’t stop at skincare and makeup, it includes hair care too. This means you must have 100% natural ingredients in your shampoo and no sulfates, parabens, silicone, polyethylene, and all the other toxic ingredients used way too commonly in hair products.
Natural shampoos have gotten a bad rap over the years for not working as well as those with sulfates, strong cleansing agents, and other chemicals but I assure you that it is possible to find an effective shampoo without those ingredients. We have done the searching for you. You will find the best clean shampoos below.
BEST CLEAN SHAMPOOS TO SHOP:
Goop Beauty Amino Acid Shinebath Shampoo
This cleansing and hydrating shampoo gives hair amazing shine, texture, and bounce. Beautifully scented with fresh notes of frankincense and sandalwood, Goop Beauty’s Amino Acid Shinebath Shampoo rinses easily and is gentle enough for daily use no matter what your hair type of texture is. A powerful blend of 11 amino acids works to improve luster and shine, while nourishing botanicals and hydrolyzed pea protein moisturize, condition, detangle, and smooth for soft, lustrous, strong, and healthy-looking hair.
Wow Skin Science Apple Cider Vinegar Shampoo
For silky strong nourishment and softer hair, give this reviving shampoo a try. It is an apple cider vinegar shampoo made with avocado and coconut oil which makes it ideal for dry, damaged, or thinning hair. This shampoo also helps reduce hair loss with saw palmetto and other plant-powered ingredients.
The Apple Cider Vinegar Shampoo from Wow Skin Science comes highly recommended by celebrity hairstylist Michelle Cleveland. She states, “I love this brand because it’s free of all the harsh chemicals and sulfates that strip the hair of essential oils.”
Vegamour Gro Revitalizing Shampoo
Vegamour is known for its hair-growth-promoting and -strengthening serum, but this shampoo offers similar benefits. Their Gro Revitalizing Shampoo contains phytoactives which are clinically proven to make hair appear fuller, longer, and denser and to reduce shedding. It is also formulated with Karmatin, a vegan alternative to keratin.
A creamy, sulfate-free shampoo that hydrates every hair type. Celebrity hairstylist Jennifer Korab recommends this shampoo from Purology, especially for those with colored hair since it’s color-safe. She states, “It is sulfate- and paraben-free and 100% vegan. Pureology uses corn, coconut, and sugar as its cleansing detergents, which are gentle and natural on the hair."
Prose is an innovative hair care brand. On their website you take a quiz about your hair so the brand can create the best possible custom formulas for you. The Custom Shampoo will only have natural and sustainable ingredients, like ashwagandha and pro-vitamin B5, that are gentle on the hair.
Native Coconut & Vanilla Moisturizing Vegan Shampoo
If you want shampoo with natural ingredients, the brand Native is one of the very best. This moisturizing vegan shampoo is thoughtfully made with 10 ingredients. It gently cleanses and replenishes moisture for soft, healthy shine.
Celebrity colorist and extension expert Kevin Kelly recommends it and says, “This is a great alternative for those not wanting to break the bank on shampoo and conditioner. It smells great, and it’s available at a bunch of places!"
Reverie Suna Exfoliating Shampoo
Effective on all hair types and textures, The Reverie Suna Exfoliating Shampoo is a botanical cleanser that creates volume and enhances shine. It improves hair strength, repairs damage, and invigorates the scalp. This shampoo relies on botanical ingredients that are sustainably sourced, like amino acids from almonds to strengthen your strands and a mix of essential oils that give it its lovely naturally derived scent.